Top 5 Recruitment Trends

Every year brings unique challenges to recruiting, and 2023 is shaping up to be no different! 

Here are 5 trends that you need to be aware of and prepared for:

AI plays a significant role in how we interact with candidates, Generation Z has entered the workforce, and the gig economy continues to expand. Candidates now expect interaction that resonates with their desired organizational brand, meaning they want a tangible purpose in relation to it.

Recognizing these five trends and implementing the corresponding adjustments can help you attract superior candidates, retain talent, and remain one step ahead of the competition!

Nevertheless, how can you put these approaches into practice? What AI-based solutions are available?

With any difficulty, success lies in recognizing prospects. We have scoured the top 5 trends and opportunities for effectively implementing them within your organization.

1. AI and recruiting automation:

According to recent data, 42% of applicants felt that their organization was too sluggish in responding. 56% perceived the application process as arduous and time-consuming, whereas an additional 42% asserted they did not appreciate the lack of personal connection present during the recruiting cycle.

A picture containing graphical user interface

Description automatically generated

Imagine, if you will, that your recruitment process undergoes a dramatic shift from hurried and impulsive, trying to plug gaps all too quickly and running out of time to one that is methodical yet proactive – allowing you to govern the pace at which decisions are formed based on data.

Jobilla, a leading software for recruiting, is revolutionizing the industry by providing employers with an all-inclusive applicant tracking system (ATS) platform, employer branding (EB) and job advertising tools. 

This allows you to quickly access all your candidates in one location so that recruitment-based campaigns can be conducted based on candidate preference. 

And what’s more exciting?

The result is that companies are finding highly qualified individuals while simultaneously inspiring them to become brand advocates!

AI and machine learning are revolutionizing the way that companies recruit employees. Not only can these technologies help you find the best candidates more quickly, but they’re also much more accurate than human beings when it comes to assessing job candidates.

This means that your recruitment process can be automated, saving you time and reducing the risk of making mistakes.

Additionally, AI and machine learning are becoming increasingly adept at detecting personality traits and skill sets that are likely beneficial for a specific role.

2. Generation Z

Many organizations are now working with 5 distinct generations of employees. Gen Z is the most recent generation to enter the workforce – and like all those that precede them, they possess unique anticipations regarding their careers.

Generation Z, who hail from ages 16-26 and are often characterized as being nimble and moderate in their expectations of rules, accept that change is an essential part of reality. 

They recognize the value of following a process but desire to participate actively. Management should not force one-way communication with this group which can prove quite challenging when seeking talent.

How best to engage with Generation Z?

Working with a recruiter specializing in Generation Z recruitment can be highly beneficial as they are experienced in tailoring processes and messaging to meet the unique needs of this demographic.

Additionally, partnering with platforms that provide content and tools specifically designed for Gen Z, such as Jobilla, can help ensure your brand remains visible throughout the recruitment process.

3. The gig economy:

The gig economy is disrupting traditional career paths, and it’s doing so quickly!

This upward trend in freelance work and the continuing growth of technology-based platforms has created more opportunities for freelancers.

According to recent studies, 73% of Americans are likely to freelance at some point in their careers. Furthermore, due to the growing popularity of platforms such as Upwork and Fiverr, the number of freelancers is expected to increase by 51% over the next five years!

What does this mean for your recruitment process?

For starters, it means that you must be prepared to embrace a more flexible recruitment model. Gone are the days when you could only approach already employed candidates! 

And though freelancing may come with its own set of challenges (namely, establishing trust and transparency), embracing it as part of your recruitment strategy can lead to tremendous benefits.

4. Proactive Candidate engagement

At its core, effective candidate engagement is all about fostering a relationship with potential employees. And when it comes to recruitment, this means being proactive in your approach.  

Some of the best ways to be proactive include:

– Sending personalized messages that match the interests of your candidates 

– Sending invitations to scheduled interviews 

– Offering career advice and insights 

– Providing feedback on applications and resumes 

These actions are designed to create a more immersive recruitment experience for your candidates, ultimately leading to increased engagement. Candidate engagement platforms such as Jobilla are excellent resources for taking this approach. Today, if applying takes more than 5 minutes and you ask for a resume, cover letter, etc., you lose a lot of potential candidates with an old-fashioned process. The goal of Jobilla is to re-assemble the experience for the candidate and the clients. This is the beauty of modern recruiting; the possibility to activate passive candidates and recruit great talent with effective marketing methods

5. Employer Branding and Recruiting

Employer branding is one of the most critical aspects of successful recruitment.

It’s no longer enough to post a job opening and wait for candidates to reach out. 

Today’s qualified candidates are searching for opportunities that align with their personal brand, and they’re not going to jump on a job opportunity just because your organization offers it.

Instead, you must create a brand that resonates with your candidates and establishes trust. This begins with creating clear, concise job descriptions and providing exciting, engaging content showcasing your organization’s values and culture.

In addition to creating a strong employer brand, effective recruiting also requires ongoing effort and dedication. That’s why partnering with experienced recruiters who can help you navigate the ever-changing recruitment landscape is essential.

The tide of change in the nature of work itself is here to stay, and it’s vital that you’re prepared to embrace it. 

By taking these five key trends into account, you can ensure that your recruitment process is both effective and efficient.

Are you intrigued by Jobilla? Schedule a free demonstration here to gain greater insights!